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Three things I learned in my first three days running a kickstarter.

This entry was posted on Sep 21 2012

So running your first kickstarter can be harrowing, I was tempted to stay up that first night waiting for the first donation to come in. Already even though it’s been going for a few days I’ve learned some valuable things

  1. Get someone outside the project to proofread your listing before you post. Things will make sense to you because you’ve spent so much time working on the project that may be vague or confusing to an outside audience.
  2. Double check the Rewards! Once someone has chosen one you won’t be able to edit them so any embarassing mistakes or incorrect statements will be stuck on there after they’re chosen
  3. Market your product before the kickstarter. It’s been said elsewhere before but it’s worth repeating. Kickstarter isn’t some magical portal to find investors. Its a tool to allow people to invest in your project. You have to bring most of the people. This would have been easier if I’d gotten more people interested/excited about the project before the kickstarter. The people who have responded best are the ones who i mentioned the project to beforehand.

Do any of you have experience running a kickstarter? Share your stories below! If you have opinions on what makes a project worth investing in from the investor side we’d love to hear from you too.


About Anthony Thomas


I am a Georgia Tech Alum living in Philadelphia. I am a software engineer by trade and am trying to start a game company in my free time.

  • talktherapybiz

    This was a wonderful way to start my Tuesday morning. And the visuals say it all. Not that the “don’t be a dick” tutorials aren’t amusing, too.

    I don’t have experience with kickstarter, but I definitely agree that marketing your project beforehand is key. Your idea is very creative, whimsical and relatable.

    Good luck Anthony :).

    • Yeah, I’m hoping it picks back up near the end. I’m having trouble coming up with further ideas regarding promoting it as it stands.